Why Companies Are Going Back To Direct Mailers
November 18, 2021
Why Companies are Going Back to Direct Mailers For the last few years, email marketing data has been on the rise and at the forefront
Creating loyal customers in the competitive cable market, is critical to long-term success. The more information you have about your prospects, the better your chances of converting them into loyal customers.
Homeowners are the perfect target audience for cable providers for a few reasons. The first is that people who own homes are more likely to invest in making that home a sanctuary—including having amenities such as premium cable and internet service.
The second is that homeowners often have young children, pre-teens, and teenagers—and that means frequent need to upgrade services. For example, households with school-aged children may want special programming and high-speed internet. Homes with teenagers are perfect for marketing video and high-speed internet (they are the number one user of online video games). And college students want internet, cable, telephone, and whatever technologies that are on the horizon.
A homeowners list will give you the information you need to create loyal customers. You can include the age of children, household income, homeowner, home value, length of residence, and more—all information that will help you understand your prospects and sell them the specific cable services they need.
Interested in launching a direct marketing campaign? Get a quote to purchase specific lists for cable marketing
"*" indicates required fields
Why Companies are Going Back to Direct Mailers For the last few years, email marketing data has been on the rise and at the forefront
How to Create a Personalized Direct Mail Piece Adding personalized elements to your mail piece increases response rates. Mail recipients prefer to receive mailers that
Using Business Mailing Lists to Drive Leads Finding new business leads can be a tricky process, whether you are relying on yourself, your marketing team,
How to Develop Content that Works “My website is a beast that must be fed,” a real estate broker recently lamented. And the website’s favorite
8 Reasons to Purchase an Email List An accurate email list has the power to jumpstart new businesses or give some much-needed traction to older
Why Rent or Buy an Email List? When it comes to email marketing, you may have heard that renting or buying email lists is always