How to Build the Perfect Mailing List for Your Small Business
By Amanda Paul | September 29th, 2021How to Build the Perfect Mailing List for Your Small Business How to Build the Perfect Mailing List for Your Small Business Small businesses are always looing for good ways to market their business. The most sophisticated marketing organizations will stress the importance of a good prospect list—it is the key to growing a business. […]
The Marketing Potential of New Homeowner Mailing Lists
By Amanda Paul | May 7th, 2021The Marketing Potential of New Homeowner Mailing Lists The Marketing Potential of New Homeowner Mailing Lists Every year, 6 to 10 million people buy a new home. That is good news for local businesses because new homeowners spend an average of 8–10 times more than an established resident over a two-year period. New homeowners not […]
Using Geo-Targeted Email Marketing For Your Small Business
By Amanda Paul | March 25th, 2021Using Geo-Targeted Email Marketing for Small Business Using Geo-Targeted Email Marketing For Your Small Business As a small business, you may sometimes feel stuck between a rock and hard place when you think about your marketing. You want to market to the neighborhoods you serve, and you know you can do that with a postal […]
DIY Mailing Lists
By Amanda Paul | April 8th, 2014DIY Mailing Lists As a small business, direct mail is a great way to reach your local customer base. The challenge many small business face, though, is finding a good mailing list—one that goes to real people, not empty homes. Alesco Leads is an online tool that lets you build high-quality mailing lists yourself. The […]