Shift Your Automotive Marketing into High Gear

By | April 30th, 2015

The way consumers want to engage with the automotive market is evolving—in the past, people would visit on average seven dealers to do their shopping and research; now its 1.2. For example, customers want to know all the facts before even walking into a dealership. They want to do all their research up front. Sending […]

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Using Specialized Automotive Mailing Lists to Increase Your Sales

By | June 10th, 2014

Using Specialized Automotive Mailing Lists to Increase Your Sales It’s summer and that means if you are in the automotive industry, now is a great time to launch a direct mail campaign. Why? Because people are buying cars for graduation presents, kids are going to college, and families are getting cars ready for vacation. People […]

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GM and Ford Sales Jump While Toyota Sales Fall 8.7% in February

By | March 2nd, 2010

DETROIT, MI – Ford posted a 43 percent jump in February U.S. auto sales and General Motors posted an 11.5 percent increase for February as compared to last year’s sales. At the same time, Toyota’s February sales fell 8.7 percent because of a massive safety recall. This is the first time in almost 12 years […]

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