Use Mailing Lists to Build Brand Loyalty
By Amanda Paul | October 7th, 2021
Use Mailing Lists to Build Brand Loyalty Businesses who wish to maximize ROI need to understand the dynamics of today’s marketing environment. Today, the most successful marketing is accomplished by a shrewd integration of online and offline marketing. At the core of these two outlets, is building the right audience from the start. Once a […]
Mailing List Campaigns – How to Calculate ROI
By Amanda Paul | March 27th, 2021
Mailing List Campaigns – How to Calculate ROI When using mailing lists to expand your business, it’s vital to keep track of the costs as well as revenue. By tying the cost of each promotional activity directly to its revenue, you will be able to determine the profitability of your marketing campaigns an make better decisions […]
Guide to a Successful Mailing List Campaign
By Amanda Paul | March 27th, 2021
Guide to a Successful Mailing List Campaign Many businesses can increase sales and improve their bottom line by using direct mail. Sending out periodic direct response mailings will create inquiries that salespeople can convert to new sales and new customers. Doing so requires the use of quality mailing lists. A small startup may be able to […]
Purchase Mailing Lists – A Direct Marketing Winner
By Amanda Paul | February 18th, 2021
Purchase Mailing Lists – A Direct Marketing Winner Picking a direct marketing winning strategy in 2021 can be tough. But, we have found that direct mail marketing is still having high returns. Lists today can be optimized by the audience’s intent to purchase and they can be further optimized through machine learning. When you looking […]