Why You Should Care if Your Data is Dirty

By | June 1st, 2016

Why You Should Care if Your Data is Dirty When was the last time you updated your marketing database? If you can’t remember, chances are you are using dirty data. Dirty data is outdated, is typically riddled with mistakes and is incomplete. Using it can negatively impact your entire organization. At worst, it will ruin […]

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Drive Data to Your Leads

By | March 7th, 2013

Jeff Adelson-Yan writes for Asking Smarter Questions about proven tips for driving data to your marketing leads. According to him, the process of lead generation is nothing new and has been in use for quite some time. Read his entire article to find out what steps you need to take for making your marketing strategy a hit. […]

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