Using Online Marketing to Grow Your Healthcare Practice

By | March 13th, 2014

Using Online Marketing to Grow Your Healthcare Practice Healthcare is a $1.7 trillion industry and growing, making setting up a healthcare practice very attractive. At the same time, as the number of practitioners entering the market grows, vying for the attention of new clients or patients becomes more challenging. Enter online marketing to grow your […]

Read More >

4 Steps to a Cost-Effective Direct Mail Campaign

By | February 4th, 2014

4 Steps to a Cost-Effective Direct Mail Campaign Direct mail is, and always will be, a great way to prospect—and land customers. If you do it right, you can get up to a six percent response rate. That is, if you do it right. Doing direct mail right means you’ve developed a message and offer […]

Read More >

Create a Direct Mailing List of Your Own

By | March 18th, 2013

Direct mail is a powerful direct marketing technique which works marvels especially for small businesses. Creating an effective mailing list for your direct marketing campaign is not that difficult if you follow a few simple steps. Read this article here, to understand how to create or purchase the perfect mailing list for your business. Source: http://office.microsoft.com/en-us/access-help/build-a-direct-marketing-mailing-list-HA001142578.aspx

Read More >

Marketing Report Reveals Direct Mail Trends For Mailing List Managers

By | January 4th, 2012

SCHAUMBURG, IL – The marketing services division of the global information services company, Experian, has published a direct mail white paper showing that direct mail continues to be an effective way to reach new customers or reactivate old ones. The marketing report, entitled “The Direct Marketing Report 2010″, is available from the Experian website as […]

Read More >

Buy Mailing Lists From A Reputable Company to Increase Sales

By | February 25th, 2011

It is important to buy mailing list information from a reputable company with a track record of supplying accurate mailing list data in order for any business to have marketing success. Mailing Lists Direct is an established and  reputable mailing list company that offers numerous consumer lists and address lists for direct mail marketing. Thousands of customers from Fortune 1000 to […]

Read More >

Illinois Attorney General Files Lawsuit Over Inaccurate Marketing Lists

By | February 3rd, 2011

BELLEVILLE, IL – Illinois Attorney General has filed a lawsuit against Illinois marketing firm, Select Marketing Solution Management for allegedly misrepresenting “lead lists” of potential customers the company sold as being verified and screened. Consumer lists are used in direct mail campaigns and it is important that a mailing list be accurate. Lawsuit Announced On […]

Read More >

Mailing Lists and Direct Marketing – The Future

By | November 8th, 2010

NORWALK, CT – This is the second post of a two-part webcast conducted by 1to1 Media and Peppers & Rogers Group, where the future of direct marketing and the DM industry is discussed. The title of this webcast is “Where Do We Go From Here?” In this second of the series, the Norwalk, CT management […]

Read More >

Use Mailing Lists to Build Brand Loyalty

By | October 13th, 2010

Businesses who wish to maximize ROI need to understand the dynamics of today’s marketing environment. Today, the most successful marketing is accomplished by a shrewd integration of online and offline marketing. The more traditional methods of direct mail and mailing lists play a key role. But the smart marketer must also grasp the importance of […]

Read More >

Florida Mailing List Company Helps Troubled Businesses After BP Oil Spill

By | August 5th, 2010

FT MEYERS, FL – Florida based mailing list company, Alesco Data is providing mailing lists for troubled Gulf Coast businesses in the wake of the BP oil spill. The local coastal areas, well-known for their beaches and tourist attractions, have been hurt by the recent oil spill from British Petroleum. In an effort to help in […]

Read More >

Direct Mail Innovator of Opt-Out List Dies

By | September 2nd, 2009

LONDON – A PR man from Washington, John Jay Daly, who was credited as the inventor of the concept that consumers could opt out of direct mail, has died of heart disease at the age of 80. The US Congress was considering legislation in 1970 that would have restricted direct mail by requiring companies to […]

Read More >