How to Build the Perfect Mailing List for Your Small Business

By | September 29th, 2021 Small Business Mailing Lists in front of small business owner

How to Build the Perfect Mailing List for Your Small Business Small businesses are always looing for good ways to market their business. The most sophisticated marketing organizations will stress the importance of a good prospect list—it is the key to growing a business. However, what many business owners fail to understand is how to […]

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Using Specialized Automotive Mailing Lists to Increase Your Sales

By | July 28th, 2021 Cars with the sign of Specialized Automotive Mailing Lists Increase Your Sales

Elevating your current automotive marketing campaign has never been easier. Nowadays marketing data on car buyers are more accurate and includes many more data points than before. Thus providing marketers with powerful resources to help them capitalize on their seasonal and non-seasonal marketing campaigns. Often car buyers are buying cars for graduation presents, kids are […]

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Using Online Marketing to Grow Your Healthcare Practice

By | July 27th, 2021 Healthcare material and marketing material behind sign saying Grow Your Healthcare Practice

Using Online Marketing to Grow Your Healthcare Practice Healthcare is a ~9 trillion dollar industry and growing, making setting up a healthcare practice very attractive. At the same time, as the number of practitioners entering the market grows, vying for the attention of new clients or patients becomes more challenging. Enter online marketing to grow […]

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The Marketing Potential of New Homeowner Mailing Lists

By | May 7th, 2021

The Marketing Potential of New Homeowner Mailing Lists Every year, 6 to 10 million people buy a new home. That is good news for local businesses because new homeowners spend an average of 8–10 times more than an established resident over a two-year period. New homeowners not only need services like cable and telephone or […]

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Benefits of Direct Mail in 2021

By | February 15th, 2021 Direct Mail Ads

Buying a direct mail list is still a worthy investment for your company in 2021. The returns that companies get from direct mail lists, far outweigh the costs. Today companies selling the lists are now enhancing contact lists with machine learning platforms, providing customers with a list of prospects with high intent to purchase. What […]

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Increase Response with Saturation Mailing Lists

By | February 24th, 2015

Marketing a small business can be challenging—it’s expensive to produce the piece, let alone mail it out to a list of prospects. Sending it to every house in your geographic region can make a lot of sense and save you money. Saturation mailing lists (also known as Occupant and Resident Lists) are a sure-fire tool […]

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Make an Offer Your Prospects Can’t Refuse

By | September 30th, 2014

Make an Offer Your Prospects Can’t Refuse If your marketing campaigns don’t drive response, then why do them? Whether you are sending a direct mail piece, creating an email campaign, or tapping into another channel, you need to make an offer your prospects can’t refuse. And then you need to send that offer to the […]

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Using Direct Mailing for Financial Services Marketing

By | June 17th, 2014

Using Direct Mailing for Financial Services Marketing The financial services industry is using direct mail more than ever before, and for good reason—response rates are high. The United States Post Office conducted a study in 2013 that showed consumers do read (and respond to) financial services marketing. STANDARD MAIL REACTION BY INDUSTRY As Percentage of […]

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How to Make the Most of Your Summer Marketing

By | May 30th, 2014

How to Make the Most of Your Summer Marketing Memorial Day is now behind us, and summer has officially started. For small business owners, that means transitioning from Spring to Summer marketing tactics. Tactics like how to send out a direct mail campaign from the beach… . Seriously, though, many business owners think marketing in […]

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How to Grow Your Financial Services Firm

By | March 27th, 2014

How to Grow Your Financial Services Firm If you are like most financial services firms, you need more than just a great financial mailing list to grow your business. You need to develop direct mail campaigns that show your customers you care about them, that demonstrate your vast knowledge of financial markets, and keep you […]

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