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Internet Marketing

Marketing Report Predicts Significant Growth in Direct Mail

SAN JOSE, CA –  Market research company, Global Industry Analysts, Inc. announced the release of it’s new report entitled, Unified Communications: A Global Market Report on August 22, 2010. According to the report, Direct mail marketing campaigns are expected to increase significantly over the next few years. The report predicts that global marketing expenditures for direct mail will reach $25.45 billion by the year 2015.

Unified communications includes all forms of call and multimedia/cross-media message-management functions. It […]

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Direct Mail Leads vs Internet Leads – Which is Better?

In the recent week or so there have been a few blog posts that address the question, “Which leads are better, direct mail leads or leads generated from the Internet?”

The first article from BiggerPockets.com – Why You Should Do Almost ZERO Internet Marketing (by Jason Hanson on June 5, 2010) was followed by a second one entitled, Why You Should Do MORE Internet Marketing (by J. Lamar Ferren on June 12, 2010).

At first glance, judging from the titles […]

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