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Monthly Archives: February 2013

Postmaster General Speaks Up for USPS

Despite the positive spikes during the holiday or election seasons, the postal service is continually facing losses, with a net loss of $ 1.3 billion noted in the first quarter results of USPS’s 2013 fiscal year. Postmaster General Patrick Donahoe has made a decision to cut Saturday mail however he does say that this will not be enough to cover all the losses. The U.S. Postal Service needs major legislative reforms, according to Donahoe. […]

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What Will Save the U.S. Postal Service?

Saturday mail will soon be history. The U.S. Postal Service has made the decision to cease Saturday delivery this August. The idea is to save $2 billion and prevent the postal industry from collapsing. However, Alex Benson does not think this or any other cost cutting strategy will save the postal service after the blow it received in 2006 by spiteful politicians. Read Benson’s article to find out what the U.S. Postal Service really […]

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Direct Mail Campaign to Promote Golf Mk VII

Volkswagen has hired Proximity London and photographer Carl Warner for a direct mail campaign to promote the new Golf. Golf Mk VII does not look much different from its predecessor in appearance, but a lot of new features have been added. Proximity London and Warner were appointed to underscore the depth of changes in the new model, and as a team they have cleverly done just that. Gillian West tells more about the campaign […]

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By |February 26th, 2013|Direct Mail|0 Comments

DMARC: Significantly Reducing Phishing Globally in First Year

There are 3.3 billion consumer emailboxes worldwide, and according to a recent analysis, DMARC protects two-third of them. Facebook, one of the largest email senders in the world, uses the same technology which helps prevent 85% of their users from receiving fraudulent emails claiming to be from Facebook. MarketWatch.com has published a press release that tells more about DMARC (Domain-based Message Authentication, Reporting & Conformance).

Source: http://www.marketwatch.com/story/in-first-year-dmarc-protects-60-percent-of-global-consumer-mailboxes-2013-02-06

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By |February 25th, 2013|World News|0 Comments